🧠 How I Built a Free “Second Brain” instead of using an App, It Changed the Way I Think, Create, and Stay Organized

Jesse O'Neil

 



I used to think I had a pretty good memory. I’d jot down ideas in random notebooks, save links in browser tabs, and tell myself I’d come back to them later. Spoiler: I rarely did. My thoughts were scattered, my projects felt disconnected, and I kept reinventing the wheel every time I started something new.

That’s when I stumbled across the idea of a Second Brain, a digital system that stores your ideas, notes, tasks, and resources in one place. It’s like having a personal assistant who never forgets, never sleeps, and always knows where everything is. And the best part? I built mine using free tools like Notion and Obsidian.

Let me walk you through how I set it up, why it works, and how you can build your own, even if you’re starting from scratch.

🚀 What’s a Second Brain, really?

The term “Second Brain” was popularized by Tiago Forte, but the concept is simple: it’s a structured way to capture and organize your thoughts so your actual brain can focus on thinking, not remembering.

For me, it became a game-changer. I stopped relying on memory and started building a system that could:

  • Catch ideas before they vanished
  • Organize my projects and responsibilities
  • Connect related thoughts to spark creativity
  • Help me review and refine my thinking over time

Whether you’re a blogger, student, entrepreneur, or just someone who wants to feel less mentally cluttered, this system can work for you.

🛠️ The Free Tools I Use

You don’t need fancy software or paid subscriptions to build a Second Brain. Here’s what I use:

1. Notion

This is my go-to for visual organization. I use it to create dashboards, databases, and content calendars. It’s flexible, intuitive, and perfect for managing projects.

2. Obsidian

When I want to go deep, like writing, researching, or connecting ideas, I switch to Obsidian. It’s markdown-based, stores everything locally, and lets me link notes like a digital mind map.

3. Google Keep

I use this for quick capture on the go. It syncs across devices and lets me jot down ideas before I forget them.

🧩 How I Built My Second Brain (Step-by-Step)

Here’s exactly how I set it up. You can follow this process or tweak it to fit your style.

Step 1: Capture Everything

I created an “Inbox” page in Notion and a daily note template in Obsidian. Whenever I have an idea, read something interesting, or come across a useful link, I drop it there. No pressure to organize it immediately, just get it out of my head and into the system.

Step 2: Organize with PARA

I use the PARA method to keep things tidy:

  • Projects: Active tasks with outcomes (e.g., “Redesign blog theme”)
  • Areas: Ongoing responsibilities (e.g., “SEO strategy” or “Affiliate marketing”)
  • Resources: Useful info I might need later (e.g., “Importation tips” or “Drawing scale conversions”)
  • Archives: Stuff I’ve finished or no longer need

This structure helps me find what I need without digging through a mess.

Step 3: Link Ideas Together

This is where things get powerful. In Obsidian, I use [[ double brackets]] to link notes. In Notion, I use relations and backlinks. Linking ideas helps me see patterns I wouldn’t notice otherwise.

For example, I linked my “Affiliate Strategy” note to “SEO Experiments” and “Medicine Blog Traffic.” Suddenly, I had a mini network of monetization insights I could build on.

Step 4: Use Tags for Fast Retrieval

I tag everything with keywords like #blog, #money, #importations, #drawing, or #contentideas. In Notion, I use dropdowns and filters. In Obsidian, I just add hashtags.

Tags make it easy to pull up related notes, create dashboards, and track progress.

Step 5: Weekly Review Ritual

Every Sunday, I spend 30 minutes reviewing my Second Brain. I clean up my inbox, archive old notes, and reflect on what’s growing. I ask myself:

  • What ideas did I capture this week?
  • What patterns are emerging?
  • What can I act on or write about?

This habit keeps my system alive and evolving.

🔥 How I Use It in Real Life

This isn’t just theory, it’s how I run my life now. Here’s how I use my Second Brain across different areas:

As a Content Creator

I plan blog posts, store headline formulas, track affiliate links, and organize research. Every time I sit down to write, I already have the raw material ready.

As a Student of Architecture

I save scale conversion tips, layout sketches, and solved exam questions. I link concepts together so I can study smarter, not harder.

As an entrepreneur

I track suppliers, payment systems, and logistics. I store marketing funnels, email templates, and analytics. Everything is connected, searchable, and actionable.

As a Gamer and Tech Tweaker

I log benchmark results, setup guides, and performance tweaks for low-spec laptops. I tag them by game, device, and outcome so I can share or revisit them anytime.

💡 Bonus: How My Second Brain Became a Blog Engine

Here’s something unexpected: my Second Brain became my content creation engine.

Every linked idea is a potential blog post. Every resource becomes a guide. Every weekly review surface new angles. I don’t get writer’s block anymore, I get inspired.

Here’s a typical workflow:

  1. Capture idea: “How to monetize a medicine blog”
  2. Link it to notes on SEO, affiliate programs, and traffic strategies
  3. Outline the post using connected notes
  4. Write with confidence—my research is already done

It’s like having a content factory in my pocket.

🧭 Final Thoughts

Building a Second Brain changed the way I think, create, and stay organized. It’s not just a productivity hack; it’s a mindset shift. I stopped trying to remember everything and started building a system that remembers for me.

And I didn’t spend a single cedi doing it.

If you’re tired of scattered thoughts, forgotten ideas, and mental clutter, I highly recommend giving this a try. Start small. Capture one idea. Organize one folder. Link one note. You’ll be surprised how quickly it grows.

If you want help designing your own Notion dashboard or Obsidian vault, I’d be happy to share templates or walk you through it. Just let me know what you’re working on—I’ve probably built something similar.

Let’s build something brilliant together.

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